The Greali Sisters were chosen for the campaign to promote the Liu-Jo brand, thanks to their atristic talent and ability to intrigue and make their followers participate in whatever ehy are doing. For the campaign they created two instagram posts, exceeding 40K likes and 500 Comments. In addition to the posts, a story activity was carried out. These stories passed over 130K Views, taking Liu-Jo imprinting the brand's name and new collection in the mind of thousands of their fans.